Trailmix climbs the Ranks
Thursday, 29th of September 2022, 12:29 +02:00
Let's set the scene. It's summer 2017, and after developing and growing Farm Heroes Saga into a $1 billion hit, King VP Carolin Krenzer and Game Director Tristan Clark leave the company together to explore other ventures. Half a year later, Trailmix sees the light of day. The startup introduces a strong and ambitious vision: "To make experiences with richness and depth, while remaining accessible, long-lasting and built to fit into a player's daily life. All while combining great storytelling with the best in free-to-play mobile." This story is ultimately about how a two-person startup evolved into a Supercell-backed, 30+ people team studio with a mobile hit so wholesome and beau...
The Western World Finds its Rhythm
Thursday, 1st of September 2022, 14:36 +02:00
Approximately a year ago, Space Ape released Beatstar worldwide, and (as predicted) it has grown into the world's most lucrative mobile rhythm game. Throughout its first year, the game has significantly evolved in order to achieve this, which means it's a great time for a status update! Let's begin by putting the whole genre into perspective. There is only one country in the world where Beatstar's numbers are just so-so when compared against its competitors - Japan (to no one's surprise). Over the past 12 months, the rhythm games segment grossed about $825M in Japan alone. As the worldwide gross totaled ~$1B, this means roughly 82.5% of all rhythm game revenue was generated in th...
Apex Legends Mobile: Fighting the Competition
Thursday, 28th of July 2022, 02:50 +02:00
Having been acquired by Electronic Arts in December 2017, the new subsidiary, Respawn Entertainment, probably pitched Apex Legends to management shortly after, which must have sounded something like "Battle Royale featuring Overwatch-esque heroes." Apparently after some convincing, they agreed to go forward with the development of the game for PC and console. Years later, all respectable Battle Royale games have been ported to or developed for mobile, and EA is among the last to join the party by releasing Apex Legends Mobile (ALM). It's not a port featuring cross-play with PC and console like Fortnite but a dedicated experience for smartphones, similar to its direct competitors....
Worldscapes: PeopleFun's Move Beyond Word Games
Thursday, 30th of June 2022, 19:14 +02:00
Haven't you heard? PeopleFun, the creators of Wordscapes, are working on something other than a word game (Worldscapes)! We'll dig into the new game further on, but let's first take the opportunity to see how PeopleFun's core word games-focused business is faring and how that's leading to broader change. Word games have never been the most mainstream subgenre in the puzzle category. As it stands, not everyone enjoys going over all possible entries of the dictionary every move they make, but a select number of people do. Let's look at some numbers. In 2021, the Words subgenre made up 3.4% of the Puzzle genre's total revenue while accounting for 10% of total puzzle genre downloa...
Royal Match: Dream Games' Regal Performance
Wednesday, 25th of May 2022, 16:42 +02:00
The puzzle game category has experienced double-digit year-over-year revenue growth for years now; 34% in 2018, 17% in 2019, 29% in 2020, and 16% in 2021. In January of this year, mobile marketing agency Udonis wrote this as part of their Puzzle Games Report: The state of mobile puzzle games. | Source: Udonis The matching games subgenre includes eon-old titans like Candy Crush Saga, Homescapes, and Fishdom, which all have seen near-continuous revenue growth in recent years. These games terrorize the waters in the bloodiest ocean of the casual game space, while only a very select few manage to not get eaten alive. Casual puzzle market growth in 2021....
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